Art of Packaging is a communication design studio. Specifically an atelier creating brands and packaging.
what is an atelier?
Focused, specialized design practice by an established designer who directs all projects.
what does the studio design?
Bespoke, original brands. Typically with packaging, which means including custom molds, shapes, materials, finishing and manufacturing in the design process.
who commissions design from art of packaging?
Founders or owners who make decisions and have an articulated vision for their product.
why focus on packaging?
It’s fun. Functional, tactile, expressive. Physical before digital. Photographs well. Unique markets and regulations. Complex in interesting ways: structural forms, functional materials, printing techniques, finishing options. And multiple good directions in every category.
how do you get started?
contact@packaging.art for a detailed conversation about the project and potential directions.
what’s involved in a commission?
An in-depth, directed exploration of standout creative concept. This includes naming, branding, packaging, advertising, physical and digital communication, design systems and many more highly varied things. Specific design stages, approach and deliverables are tailored to demands of individual projects.
how does a project unfold?
A series of progressively tailored concept visualizations. Conversation, weighted feedback, further visualization. Two to three rounds to establish a creative direction. Then finessing and branding applications.
do you help with production?
Studio can provide manufacturing sourcing and setup.
does anyone ask about social media?
Not really. In addition to this webpage select visuals & project photography are lookbooks of studios current work.